International Day for Biological Diversity: LVMH reaffirms its commitment
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In conjunction with the International Day for Biological Diversity, LVMH has reaffirmed its commitment to sustainable development alongside UNESCO, with which it has partnered since 2019 to support the Man and Biosphere (MAB) programme.
LVMH reports it has achieved in 2019 its goal of a 25% reduction in C02 emissions between 2012 and 2020. It is a key element in the roadmap of its LIFE 2020 environmental programme, while at the same time recording business growth during the same period.
Furthermore, in 2019, LVMH strengthened its commitment to protecting the environment with the signature of a five-year partnership with UNESCO to support the Man and Biosphere (MAB) programme. The project aims to safeguard biodiversity across the planet thanks to international cooperation. Within the scope of this partnership, the LVMH Group joins the agency at major international events and contributes to scientific research initiatives sponsored by the programme. In addition, LVMH is making selected infrastructure resources available to help establish pilot sites for conservation and responsible long-term protection of biodiversity.
Speaking at a round table organised by UNESCO for International Day for Biological Diversity, LVMH Environmental Director Hélène Valade said: “It is crucial to consider an economic recovery that is respectful of the environment and social issues. The crisis has heightened the importance of a certain number of topics, notably that of environmental accounting, which LVMH is working on with the Agro Paris Tech chair.”
Finally, LVMH Maisons are pursuing concrete initiatives to mitigate the environmental impact of their activities. Guerlain, for example, has joined forces with the agency to train and provide long-term support for the creation of an international community of beekeepers. The goal is to develop high-quality beekeeping operations in UNESCO Biosphere Reserves to serve as a template for continued expansion of the network worldwide. In conjunction with this year’s International Day for Biological Diversity, Guerlain also announced a partnership with the GoodPlanet foundation headed by Yann Arthus-Bertrand to heighten awareness among young generations of the importance of protecting bees.