Chanel: ‘La beauté se cultive’ gets the green light for September
1 min read
Chanel initially scheduled the exhibition “La beauté se cultive” for late March 2020. The house then had to postpone it to the end of June due to the COVID-19 pandemic. It has now been announced that the exhibition will open its doors from 23 to 27 September 2020.
Chanel will offer an immersive experience at the heart of its open-air laboratories at the Gallery of Mineralogy of the Museum of Natural History in the Jardin des Plantes in Paris. The exhibition will dive deeper into the properties of plants used in the composition of its skincare and fragrance products.
Finally, Chanel says the presentation will honour rare plants from all corners of the world. Online registration for “La beauté se cultive” will open from September 6, 2020.